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Evan Luza
All workNo. 08 / 12

VOCO

Fill your pickup games in seconds.

Role
Brand identity, visual direction & product design
Year
2026
Status
In beta
Focus
Brand identity, Visual direction, Product design
Links
voco.gg
VOCO campaign posters: a pickleball player on lime green and red backgrounds with the line “Less Planning. More Playing.”

In short

Brand identity, visual direction, and product design for a pickup-sport coordination web app and iOS app — one link confirms everyone, no group texts.

Overview

Less planning. More playing.

VOCO coordinates pickup games — create a session, share one link, and see who’s in. I created the identity and visual direction, then carried it through the product on web and iOS (currently in TestFlight).

VOCO logo lockups in white, lime, and dark green with primary colour swatches.
Identity — a masked mark with sport-ready colour.
A set of VOCO sport icons for pickleball, soccer, basketball and more in one and two colours.
Sport icon system.
voco.gg on desktop and mobile: “Fill your pickup games in seconds” with a phone showing a session invite, and three steps — create, share one link, auto-invites.
voco.gg — desktop and mobile.
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